DO WE INCREASE PRICES? After years of calm, inflation has reared its head again. Industrial costs have increased and many companies are wondering whether to raise the prices of their products (if they haven’t already). They hold out for fear …
EXPORTING IN 7 STEPS TURNS FOUR I described my method in the book Exporting in 7 Steps four years ago (Guerini & Associati publishing). I am a temporary export manager and consultant and I have successfully applied this method to …
OPPORTUNITIES ESPECIALLY FOR SMALL-MEDIUM ENTERPRISES What does it mean to do digital exports for a small to medium-sized business? What are the most useful digital tools for developing exports? With this post we conclude a topic I started in January …
Unfortunately, we are seeing the cancellation of trade fairs again. And even if 2021 was a good year for many industrial sectors there is still a sense of disorientation in the markets. Here are 6 tips for facing 2022 with …
The more time passes, the more I realize that training is also essential to my work. Especially in these times. These past few days I have prepared my next marketing lessons in Diskos and I was under the illusion of …
This year I started collaborating with some companies that have chosen to move from the production of a semi-finished product to producing their own finished product. The most frequent situation is that of those who previously produced a component, and …
It has been 10 years since I started working as a Temporary Export Manager (TEM) and offering consultancy on export issues. Italy was emerging from the 2008 crisis and exports were (and still are) the only way to revive sales. …
I just read the book Robots Can’t Network (For Now) by Gianfranco Minutolo from which I got confirmation of my method of working as well as some interesting ideas. I’ll highlight a few themes now and refer you to the …
Export travels online is the title of a training course organized by Punto Confindustria which will begin on June 24th. I am one of the speakers together with my colleague, Claudia Zarabara. I have always been an advocate for the …
In my export development consultancy business I teach companies how to find customers or distributors in new markets. The business owners are always enthusiastic at first but then they tell me: it takes too long, I can’t continue do this …